Insight Analytics

Identify and target your best prospects to maximize your marketing results.

We believe that knowledge is power. Nexxa’s Insight Analytics gives you the tools you need to make relevant marketing decisions- whether engaging existing customers or strategically targeting your best prospects.

NEXXA’s Insight Analytics provides marketers with the key decision making tools to engage customers, strategically launch new products and services, and target the best prospects. We can help guide you through your marketing objective, so you can walk away with an action plan. Our full suite of data selection performance tools will make your data actionable!

Some of our products include:

  • Insight Profiles
  • Premium Insight Profiles with regression scoring of prospects
  • Predictive Models
  • Responder Insight Analytics
  • Customer Specific Analytics
  • Customer Segmentation Analysis 

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We look forward to speaking with you about your data needs.

Fast Facts

NEXXA’s Insight Analytics offers the following key benefits:
  • Engage customers with relevant messages and offers
  • Identify and target your best prospects
  • Enhance your database to gain key insight
  • Uncover those “ah ha’s” that make your direct marketing programs more profitable
  • Refine your marketing approach with analytical insight